First Line of Defense™ from Zinpro Revolutionizes Poultry Performance, Production, Welfare and Food Safety

A breakthrough in mineral supplementation that delivers powerful health and performance benefits

EDEN PRAIRIE, Minn. – September 30, 2021 — Building on 50 years of solutions backed by proven science, Zinpro® Corporation is revolutionizing the poultry production industry with First Line of Defense™.

This breakthrough supplementation approach with Zinpro Performance Minerals enhances the quality and function of the bird’s epithelial barrier. Zinpro’s unique products are proven to deliver valuable health and performance benefits to key poultry species – breeders, broilers, layers and turkeys including:

  • Improved carcass yield and meat quality
  • Superior eggshell quality and egg utilization
  • Outstanding parent stock and progeny performance 
  • Boosted immunity and vaccine efficiency
  • Positive pecking behaviors
  • Reduced lameness and skin quality issues
  • Enhanced gut development, respiratory and immune system integrity
  • Increased protection against external pathogens, such as Salmonella and E. coli, leading to food safety

According to Dr. Fernandez, DVM, International Poultry Business Support Manager at Zinpro, epithelial tissue is an animal’s first line of defense against environmental challenges. He says, “It covers all exterior and interior surfaces of the body including internal organs, blood vessels, respiratory tract and reproductive tract and serves as a physical barrier between those organs and any bacteria, viruses, fungi or other microbes that are on the outside.” Several resources within the Zinpro Poultry Resource Hub support this, including 23 research trials that show birds supplemented with the right diet and minerals have benefitted from a fifteen percent enhancement in intestinal strength.

Dr. Marco Rebollo, DVM, North America Poultry Manager at Zinpro, explains the advanced mineral nutrition technologies behind Zinpro’s First Line of Defense approach, “Trace minerals, like zinc and manganese, are critical for the production and maintenance of epithelial tissue. When Zinpro Performance Minerals are included in poultry nutrition programs, rejuvenation of epithelial tissue and tight junctions occurs more quickly and efficiently and results in improved overall animal wellness and performance.”

Only Zinpro Performance Minerals use a unique pathway for amino acid transport, increasing the efficiency of trace mineral absorption. By optimizing the transit and absorption of these key minerals, we offer a sustainable approach to poultry supplementation, stimulating greater production and performance benefits while minimizing the amount of product you need to see these results.

You can connect with a Zinpro expert near you to build a plan that will help you enhance your flock’s First Line of Defense.

About Zinpro 
For more than 50 years, Zinpro has improved the health and wellbeing of both animals and people as a pioneer in the research and development of performance trace minerals and innovative solutions. As a family-owned, privately held company, our steady growth has come as a result of quality products, a world-class team of experts and a commitment to helping our customers achieve more through science-based trace mineral nutritional solutions. With 11 regional offices in 10 countries and products marketed in more than 70 countries worldwide, Zinpro is the global leader in advancing greater nutrition and smarter practices for a better, more sustainable world. To learn more visit zinpro.com.

September 30, 2021